BEHIND THE SCENES
MAJOR JACKS
Erica Keberle founded Major Jacks as a studio for creative exploration in 2015. Her designs are characterized by a distinctive, ever-evolving style that prioritizes cohesion and timelessness while resisting themes. Discovery is a key element to Erica’s process, allowing spaces to evolve organically into their true forms. Drawing inspiration from music, art, and objects hunted and found, her approach is akin to assemblage and curation, where disparate elements find harmony through meticulous editing. She embraces both imperfection and the pursuit of perfection, a juxtaposition that fuels her style.
As an autodidact, there is a sense of freedom from rules and conventions, relying instead on intuition and a deep appreciation for the past lives of materials and those who came before her. Yet there is a dynamic tension borne from a parallel desire for structure and organization that grounds her work in a balance of spontaneity and deliberate design.
Erica’s relationship with trends is characterized by a respectful distance; while she acknowledges them, she favors a more theatrical approach. Her passion lies in the transformation of spaces into homes with character and depth, reflecting her dedication to the art of finding, restoring, and creating environments that resonate with personal significance.